BIG IF 5 – Alive

A visual identity created for the fifth edition of Barcelona’s International Improv Festival, BIG IF. Each year, the festival explores a different theme, with this edition focusing on nature and being alive:) The design draws inspiration from organic forms and botanical elements, featuring the Alstroemeria flower as a central symbol of friendship, growth, and connection. The result is a vibrant and expressive visual identity that captures the playful and spontaneous spirit of improvisational theatre.